This is a program of ongoing personalised guidance to help strengthen your human-centered skills, be able to run your own research and identify relevant needs, motivations and behaviours from your users to build meaningful and innovative solutions for them.

I will be guiding you in the application of social research techniques and innovation principles to help you work more efficiently in creating the right solutions for your audience. From defining the questions to answer, to choosing the right research approach and applying the learnings.

Over recurrent online sessions, we will review your current situation and the evolution of your project, define the goals you want to achieve and the insights you need from your audience to get there successfully.

Together, we will test your project ideas, co-create solutions with your audience, identify ways of improvement and elements required to get the buy-in of your users, today and in the future.


How are we going to start?

  1. Send me as much information as possible about your current mentoring needs. I will get back to you in 2 days with my feedback. This will allow me to evaluate how I can best help you, to make sure that you make the most of this program and ensure satisfaction from both sides.
  2. If you agree with it, I will schedule a free evaluation session together to discuss your current situation, your mentoring goals and next steps. In this first session, we will clarify doubts and I will create a roadmap for you.
  3. After agreeing on the roadmap, we will then schedule recurring working sessions and milestones to evaluate your evolution.


How do the sessions work?

  • We will schedule remote working sessions that can be booked all at once at the beginning of the month, or individually after each session.
  • Over these sessions, we will review the roadmap and define tasks for the upcoming days in order to achieve your goals. I will provide you with methods, tools and tips to implement a user-centred approach.
  • In each session, we will also review the outputs and define next steps, solve doubts and questions.
  • No need to mention that all the information you share with me will be strictly confidential and will stay between us.

Questions that can be answered include:

  • How can I best validate a product or business idea?
  • How can I start applying social trends in my projects?
  • What can I do to identify the Jobs-to-be-done of my customers?
  • How can I use customer insights in everything I do?